TreeHugger
The City of Toronto and Zerofooprint have officially unveiled a new community-based weapon in the ongoing battle against climate change.
“It is up to all of us to do our part to minimize the impact of our day-to-day activities,” Mayor David Miller said yesterday at the launch. “Each of us can make a difference as we work together to make Toronto the greenest, most livable city in North America.”
Zerofootprint Toronto is an internet portal that lets residents, businesses, neighbourhood and community groups measure, track and reduce their carbon footprint. Individuals can also create groups around environmental goals and aspirations. Zerofootprint Toronto helps show you the aggregate reduction in footprint of all group members. The idea is that individuals can see how their small actions scale. The site encourages partnerships and competition towards reaching Toronto greenhouse gas reduction goals.
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